Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs...
Monday: If you’re confused about the difference about a “like,” a “retweet” or a “tag" on social media, Greta Van Susteren’s Everything You Need to Know About Social Media (Without Having to Call a Kid) will set you straight, transforming the unfamiliar into an indispensable toolbox.
Tuesday: Check out a way to reframe a lighting retrofit decision by using the metaphor of an oil well when illustrating the wisdom of purchasing a more expensive, longer-lived replacement lighting fixture.
Wednesday: Learn to address prospect's horror stories concerning service providers who have let them down.
Thursday: Check out how to tell if a prospect is genuinely interested.
Friday: Learn how to pick up leads for future customers.