Cap-Ex Reserves

By Mark Jewell | November 19, 2019
Last week, we talked about the types of Profit & Loss benefits you might choose to discuss with your prospects. Today, ... Read More >

Discussing P&L Benefits Effectively

By Mark Jewell | November 15, 2019
Energy efficiency can affect many line items on a company’s Income Statement (also known as the “Profit and Loss ... Read More >

It’s Too Simple

By Mark Jewell | October 17, 2019
Simple Payback Period (SPP) is a metric that all too many prospects are tempted to use when deciding whether or not to ... Read More >

Take the Safe Road

By Mark Jewell | September 13, 2019
Let’s say you’re preparing a cost/benefit analysis for a proposed efficiency upgrade. The worksheet incorporates your ... Read More >

Savings to Include in Your Financial Summary

By Mark Jewell | September 04, 2019
Yesterday, we discussed the costs that should be included in your financial summary. Today, we’ll dive into the savings ... Read More >

Costs to Include in Your Financial Summary

By Mark Jewell | September 03, 2019
As I’m sure most of you know if you read my blog regularly, compelling (and accurate) financial analysis is a key ... Read More >

12 Practical Lead Generation Tips

By Mark Jewell | August 30, 2019
Finding high-quality leads for your product or service is vital for successful business development. Here are some ... Read More >

What Is Net vs. Contribution Margin?

By Mark Jewell | August 29, 2019
The more you understand “net margin” and “contribution margin,” the more confident you will be discussing these topics ... Read More >

The Fraying Wires Between Americans and Our Energy Future

By Mark Jewell | August 26, 2019
Every now and then a concern or “canary in a coal mine” issue surfaces in our culture.  Gretchen Bakke’s The Grid ... Read More >

Feeling Comfortable with Your Metrics

By Mark Jewell | August 23, 2019
It is really important to understand whether certain metrics are going to work for you or not, and if a metric isn’t ... Read More >
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