Time = Money
By
Mark Jewell | October 23, 2019
One of the biggest roadblocks in getting efficiency projects approved is time. Busy people place a high value on their ...
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Discover the Dominant Purchasing Motive
By
Mark Jewell | July 25, 2017
There are countless reasons someone might be interested in energy efficiency. If you can find out exactly why your ...
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Influencer Mapping
By
Mark Jewell | July 20, 2017
One of the most valuable things you can do before approaching a new organization with a proposal is to determine ...
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Frugal Innovation
By
Mark Jewell | May 29, 2017
For any growing company or small team, being able to do more with less is key to success. According to the TED talk ...
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Connect the Dots in Creative Ways on Multiple Levels
By
Mark Jewell | May 03, 2017
One of the most important attributes of a true sales professional is the ability to tell the prospect’s story rather ...
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Stimulate Lateral Thinking to Improve Sales Creativity
By
Mark Jewell | March 08, 2017
Selling efficiency products and solutions takes a lot of creativity. There isn’t a single trick that will work in every ...
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Tips on Writing Clean Proposals
By
Mark Jewell | February 24, 2017
In my many years of reading and writing proposals, I’ve come up with some universal guidelines that apply to ...
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Get Visual
By
Mark Jewell | February 23, 2017
With the ever-present stimulation and fast pace of modern society comes the decline of attention span. If you want to ...
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How Do You Create a Sense of Urgency?
By
Mark Jewell | January 27, 2017
What do you do when your prospect fails to see the value of your product or service? Reframe it in a way that ...
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Energy Efficiency Benefits: Use More than a Single Lens!
By
Mark Jewell | November 09, 2016
For most businesses, you might think that the primary driver for energy efficiency projects is saving money on the ...
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